Image: WWE
On a new Wrestling Weekly, we have two big shows to discuss as we go from the fallout from last Sunday’s AEW All In to predictions for Saturday’s WWE Bash in Berlin.
Thanks for listening and have a great weekend~!
Tag: AEW All In
Early estimate for AEW All In pay-per-view buys
Image: AEW
While down from last year’s show, last Sunday’s AEW All In from London’s Wembley Stadium appears to still be a formidable financial force when it comes to both pay-per-view and live gate revenue.
In this week’s Wrestling Observer Newsletter, Dave Meltzer reported that the preliminary estimate is between 167,000-173,000 combined total buys for streaming and linear TV which would be considerably be up from June’s Forbidden Door’s 120,000 PPV buy estimate.
That would also place it behind March’s Revolution which did an estimated 180,000 buys for Sting’s retirement match and is their top-selling PPV of the calendar year.
While Tony Khan never formally announced a specific attendance number that night (later choosing to say on X that it was over 50,000), WrestleTix’s estimate was 53,385 tickets distributed. Meltzer noted Khan said the live gate was over $6 million with more than 50,000 tickets paid.
Last year’s debut in the same stadium did an announced paid attendance of 81,035, over $10 million in gate revenue, and 200,000 PPV buys. Of note, both shows’ main cards started at 1 PM Eastern Sunday for the U.S. audience — considerably earlier than usual.
Next year’s All In will head to Globe Life Field in Arlington, Texas, in July while the 2026 All In is slated to return to Wembley Stadium in 2026.
Mercedes Mone ‘did sense some audience fatigue’ during Britt Baker match at AEW All In
Mercedes Mone has opened up about her AEW All Ij match with Britt Baker, noting that she “did sense some audience fatigue” during the encounter.
Writing in the latest issue of her Mone Mag digital magazine, Mone noted the challenges of working for an audience reaction in a stadium, plus the length of the show perhaps causing some crowd fatigue.
Mone wrote:
“I’ve performed in stadium shows before, so I was expecting to hear mixed things from the crowd. In a stadium ring, it takes a while to hear crowd reactions. You have to wait for the sound to rise all the way up and then come back down. You have to take this into consideration to mentally prepare and adjust but it’s definitely a factor.“
Mone continued, noting the balance between a tired crowd and giving fans their money’s worth:
“I’ve heard a lot of mixed reactions to my All In match with Britt. I had a really good time out there with her. I did sense some audience fatigue. It’s only natural being third to last, as the crowd had already seen over 10 matches before ours. They arrived at 5:30, and by the time we came out, it was around 9:00. That’s a long time but, at the same time, amazing because AEW really gave them their money’s worth. I could hear some DMD and CEO chants but again it’s harder in a stadium. Britt told me later, that on video you can hear crowd reactions much better and that there were more crowd reactions than we felt.”
Mone also discussed her All In entrance attire, noting that she spent $10,000 of her own money on her gear, the most in her career:
“My robe, which was so beautiful, grand, and regal, was also my most expensive in my 14 years of wrestling. The whole outfit, in total, cost me over $10,000, All In (no pun intended).”
“As far as wrestlers investing so much money into their attire, it really depends on where they’re at in their career. If you’re not there salary wise, you try to find cheaper ways to look your best and it’s for sure possible. I did. When it comes to the biggest events, you invest all that you can. These stages are huge and these moments last forever so you want to put your best foot forward. It doesn’t always come down to money. It comes down to investing the time, being creative and resourceful. Doing so elevates standards and elevates your character. I feel it’s all worth it, and in the end, it does pay off. I hope to teach this sentiment to some of the younger girls on our roster.”
You can subscribe to Mone Mag here.
Nikki Bella was ‘in awe’ of Mariah May vs. Toni Storm at AEW All In
Nikki Bella gave her thoughts on AEW All In during the latest episode of her podcast.
Nikki hosted the Nikki & Brie Show solo this week as Brie was traveling with Bryan Danielson and the kids home from London. During the show, Nikki mentioned that Sunday was the first time she let her four-year-old son Matteo watch wrestling.
Nikki said:
“The girls got on the screen so I was like, ‘Teo, come watch what Mommy used to do,'” she said. “And it was really cute because it was Toni Storm vs. Mariah May and he was just in awe from their entrances and he was watching them wrestle.”
“I found myself cheering on Mariah May and Teo wanted Toni Storm so we were just having this fun little moment.”
She continued to say that Matteo was excited to see his uncle, Bryan Danielson, on the screen but was a little concerned about seeing him bleed. Nikki says she told Matteo that it was just ketchup on his uncle’s face.
Nikki watched all four hours of the AEW All In pay-per-view and says she was “in awe” of the show, specifically mentioning the match between Storm and May.
“I was just in awe of so many of the wrestlers and the performances at All In. Toni Storm and Mariah May, there is a women’s match to watch if you’re not like a wrestling fan but maybe you’re like ‘I want to watch something.’ Their match from AEW All In was so incredible. The storytelling, the moves, I was just in awe of those women.”
Nikki has mentioned previously on her podcast that she has considered returning to the ring for AEW. However, she says that having a young child at home is what prevents her from doing so.
“I go, ‘Brie, so I think I can do it for a year. I can do it from here to here, I can go every week, I can be good and then I thought of Matteo. I had a good week of like this is it, I’m going to call Tony Khan, I’m your girl, I can commit, and then I was like I can’t do that to my son right now, like, he needs me.”
The full podcast episode is available below:
We’re Live, Pal: The fallout from AEW All In
It’s another episode of We’re Live, Pal which is also available for free on YouTube below. Andrew Zarian and I are back to talk about what’s going on in wrestling today.
We kicked off the show paying our respects to the family of Sid Vicious and talked about what we remembered from his career most.
We also talked about the major stories coming out of last weekend’s AEW All In: London including Bryan Danielson’s AEW World title win and what the story might be from here on out. We also talked about the Casino gauntlet being a marquee match for AEW and one that they could use to draw on pay-per-view.
We also talked about the impending AEW TV rights deal before looking ahead to WWE Bash in Berlin.
You can follow us on Twitter.
For website subscribers, you can click here to listen (sub needed).
Daily Update: Sid Vicious, AEW All In, Zack Sabre Jr.
Daily Update
Latest News
- Tony Khan touts AEW All In 2024 attendance, PPV buys
- WWE denies Performance Center is moving to Las Vegas
- Subscriber exclusive: Bryan Alvarez’s WWE Raw report
- Former WWE wrestler Gable Steveson fails to make Buffalo Bills roster
- Two new matches set for AEW Dynamite
- Eudy family thanks fans for support, shares information on Sid’s passing
- WWE got more than $500,000 in cash & incentives from San Antonio for 2023 Royal Rumble
- Roxanne Perez reveals her picks for the new Four Horsewomen of WWE NXT
- Brock Anderson: In hindsight, I wasn’t ready for AEW
- Bryan Danielson to address his wrestling future on AEW Dynamite
Latest Audio
- DragonKingKarl Classic Wrestling Show: Sid Vicious, Sting, Antonio Inoki
- Wrestling Observer Live: Sid memories, PC to Vegas, Dynamite and All In
Latest Free YouTube Video
This Week’s Wrestling Observer Newsletter
We have a giant story on the life and career of Kevin Sullivan. It’s one of the biggest stories we’ve done in recent years covering this very unique person who wore a lot of hats in the industry and had a lot of very significant influence on aspects of the genre.
Among the other topics covered:
- Tony Khan announces the second AEW stadium show for 2025 and we talk about reports of a third one as well.
- Previewing All In
- Update on Bash in Berlin including a new main event not announced yet and the latest on the planned stipulation
- Bryan Danielson talks about his life and career
- AEW and Triller doing PPV bundles
- U.S. Olympic wrestling roundup as well as Hiroshi Tanahashi wants to recruit three Olympians
- Update on G-1 Climax tournament and all the bouts of the past week
- A look at the career of Yoshinari Ogawa who retired this past week
- A look at Dennis Brent, who passed away, a behind-the-scenes figure who was very close to many insiders in the wrestling community and had worked for and with World Class, Mid South, WCW, JCP and WWE before a tragic case of MS ended him in wrestling.
- Update on legal wranglings involving Janel Grant, Vince McMahoin and Dr. Carlon Colker
- The most detailed look at the TV ratings from the past week, weekly rankings, comparisons with a year ago, segment-by-segment, nightly placings competition and more
- Rundown from another big show at Arena Mexico
- More on the CMLL Grand Prix show featuring wrestlers from all over the world
- Return date announced for one of the biggest international stars
- Exactly what the issues are with AAA and Penta & Fenix and why their talent isn’t allowed to appear on the same shows in Mexico
- Update on the Stardom Five Star Grand Prix
- Dragon Gate Dangerous Gate update
- N-1 tournament update
- What WWE NXT star is getting over in Japan
- Grandson of one of the biggest wrestling stars of all-time now training to wrestle
- El Hijo del Santo retirement tour update and he talks about when he was negotiating to go full-time with WWE
- MJF vs. Michael Oku match story and angle with Ospreay
- GCW hits Japan
- PPV updates for recent pro wrestling and boxing events
- Tony Khan talks more on big announcements
- Update on Young Bucks
- Penta & Fenix update
- Behind the making of MJF vs. Oku in England
- Advances for upcoming WWE & AEW shows
- Streaming numbers and international TV numbers
- Update on Conor McGregor fighting
- Former MMA fighter involved in a shooting death of a man who was friends with the person who was accused of kidnapping his son
- Heyman talks his ECW run
- Ronda Rousey on Vince McMahon
- Jesse Ventura and his attempt to unionize wrestlers
This Week’s Wrestling Observer Newsletter Back Issue
Tuesday Update
WWE
- The full match between Uncle Howdy and Chad Gable from Monday’s Raw is now available on YouTube.
- On Instagram, CM Punk posted a video of himself hiding under the ring before attacking Drew McIntyre on Raw.
- Sean Waltman reflected on Sid Eudy’s passing: Sid was my 1st odd couple tag partner before Kane. I loved teaming with him. He was always really good to me. Condolences to his family & friends.
- Xavier Woods paid tribute to Sid on Raw with an armband.
- During Raw, it was announced that Rey Mysterio would be a part of the upcoming Chestnut vs. Kobayashi: Unfinished Beef live special that will stream on Netflix on September 2.
- During WWE’s Japan tour, Montez Ford, Bianca Belair, Meiko Satomura, and Jade Cargill visited the Ribera Steakhouse.
- Belair will guest star on an episode of Bel Air that will stream this Thursday on Peacock.
- Angel Garza announced that he and his wife are expecting another child.
- Bayley vs. Sasha Banks from NXT TakeOver: Brooklyn is now available in full on the WWE Vault channel.
- The Great Khali is celebrating a birthday today.
AEW/Other Wrestling
- Swerve Strickland reflected on his loss at All In on social media.
- Marshall Von Erich wrote on X: “Unbelievable moment I got to share with my brothers. Words can’t explain how fulfilling my brother I feel that my Dad gets to witness all this hard work paying off. God is good!”
- The Young Bucks posted some behind-the-scenes All In content on TikTok.
- Sammy Guevara’s AEW All In vlog.
- AEW Collision will premiere on ESPN in Australia starting on September 1. They will also air AEW Grand Slam: Australia next year.
- MJF will be a guest at MCW’s Fan Jam 3 event on November 10.
- In an interview on NJPW’s website, Zack Sabre Jr. said he would be in the position he is in now even if Will Ospreay and Kazuchika Okada were still in the company: “Even if they were still here, this would be an essential time for me to reach the top. Yeah, especially without them here my responsibility was to reach the top, and if I couldn’t reach the top without Okada or Ospreay there then when could I? But if those wrestlers were here, I would still be the G1 winner and I would still be striving for all those goals.
- “Them not being there is more beneficial for the younger generation than it is for me. I would still be in this position if they hadn’t left, but with the gap those wrestlers have created, there’s more space and more opportunities for everyone. I’m going to be at the top, but I won’t want to be at the top by myself.”
- Nic Nemeth told Fightful that he was originally only going to do 10 dates with TNA, but extended his time there after he enjoyed his time with the company: “Like, what if I’m not helping you guys? Or what if I hate it? Or it doesn’t work out? I don’t want to sign a three year deal.’ He goes, ‘How about a year?’ ‘No.’ ‘Then how about 10 dates?’ I go, ‘Alright, that I can do. Let’s do 10 dates and if you don’t think I’m worth it, cut me out. Or if I say this sucks, I can’t, I don’t like this company.’
- “I love it so much. Everybody’s great. In a world where every locker room is pretty friggin’ awesome and hard working. Like there’s no wrestling locker room where people are like, ‘Oh nobody works hard here.’ It’s every place you go is like these guys are busting their ass to make something special happen. That is the exact same case with TNA. The infrastructure behind the scenes is really awesome.”
- PWInsider spoke to Speedball Mike Bailey ahead of TNA Emergence.
- EC3 has reached the one-year mark as NWA World Champion. Kenzie Paige has also hit the one-year mark as NWA Women’s Champion.
- Su Yung gave an injury update on X: “8 weeks off. I am on a waiting list for surgery. If I still can’t breathe out of one side and if so maybe longer time off. Thank you for the support. See ya down the road wrestling.”
- Jake Hager has been announced for the BLP/Draft Kings Wrestling Combine.
Tony Khan touts AEW All In 2024 attendance, PPV buys
Tony Khan is touting the success of AEW All In 2024.
On social media today, Khan said he believes Sunday’s pay-per-view was the best event in AEW history. He also posted that All In was a success financially, drawing more than 50,000 fans to Wembley Stadium and doing one of AEW’s top two PPV buy numbers over the last year.
“Great news With over 50k tickets sold @wembleystadium for #AEWAllInLondon, I think our best show ever, it was also one of our top 2 PPV buys in the past year along with #AEWRevolution, @Sting’s Final Encounter!,” Khan wrote. “What a 2024 AEW! See you for Wednesday Night #AEWDynamite TOMORROW!”
This was the second straight year London’s Wembley Stadium has hosted All In. The 2023 event was AEW’s United Kingdom debut and had an announced paid attendance of 81,035.
AEW Revolution is believed to have done around 180,000 PPV buys this March. The number of PPV buys for All In 2023 was 200,000.
Next year, All In will take place from Globe Life Field in Arlington, Texas. The event will then return to Wembley Stadium in 2026.
Wrestling Observer Live: Sid memories, PC to Vegas, Dynamite and All In
Wrestling Observer Live with Bryan Alvarez and Mike Sempervive is back with tons to talk about including memories of the late Sid Vicious, many funny stories of a really unique guy, All In and Dynamite notes, NXT moving the PC to Las Vegas, and tons more. A fun show as always so check it out~!
Filthy Observer Live: Sid Vicious passes away, WWE Raw preview, AEW All In thoughts
With Bryan on the way home from London, Filthy Tom Lawlor joins Mike Sempervive to talk about Sunday’s AEW All In pay-per-view and its fallout. Plus, the passing of Sid Vicious, what’s on tap for tonight’s Raw, and more!
Click Here for the Commercial-Free Download (subscription required)
Wrestling Observer Radio: AEW All In review live from London
Image: AEW
Dave Meltzer and Bryan Alvarez are back with their thoughts and recap of AEW All In from London’s Wembley Stadium.
From Bryan Danielson winning the AEW World title to the surprises in the Casino gauntlet match to Will Ospreay vs. MJF, it’s all here.
Click here to listen (sub needed)
Bryan Danielson: AEW All In was ‘without a doubt’ favorite moment of my career
With his family making the trip over to London to see him win the AEW World Championship, All In 2024 was “without a doubt” Bryan Danielson’s favorite moment of his career.
“I feel pretty great. People ask me all the time what my favorite moment is in wrestling, and I can never give them one answer because I’ve loved all of it,” Danielson said at the post-show press conference. “But this is the first time she [his daughter Birdie] remembers seeing me wrestle live. This is the first time my son’s ever seen me wrestle live. And without a doubt, that was my favorite moment in my entire career.”
Danielson defeated Swerve Strickland at Wembley Stadium to become the new AEW World Champion. Danielson’s wife Brie Garcia, their daughter Birdie, and son Buddy were all in the front row cheering him on. After the match, they got into the ring and celebrated Danielson’s victory with him.
The match had a title vs. career stipulation where Danielson would have retired if he lost. He now enters the final stretch of his full-time in-ring career as AEW World Champion.
Despite losing at All In, Strickland tweeted that this was also the best moment of his career so far.
Danielson said at the press conference that Strickland was an incredible World Champion for AEW. He praised Strickland for being a wonderful performer and human being.
Wrestling Observer Live: AEW All In post show
Image: AEW
The Sunday edition of Wrestling Observer Live is now online and features a complete wrap-up of AEW All In. I’m filling in for Andrew Zarian this week due to technical issues.
Spoiler alert: this show is nothing but spoilers:
- We talk about AEW All In results
- The surprises, debuts & returns
- What was good, what was great, and what was that?
- Fan reviews from social media, namely X
- How I think fans will react to the creative direction coming out of the show
AEW All In press conference notes: Tony Khan on creative process, Nigel McGuiness
Tony Khan and other AEW stars spoke to the media following AEW All In.
Bryan Danielson, Mercedes Mone, Hook, Will Ospreay, and Khan all spoke to the media following Sunday’s show at Wembley Stadium. Here are the highlights:
Bryan Danielson
- He said tonight is the favorite moment of his entire career as it’s the first time his daughter can remember him wrestling in addition to his sons.
- He hasn’t thought about his future past tonight and isn’t sure what’s going to happen. He said he will be in Champaign, Illinois, this Wednesday and may have an announcement then.
- He was asked if he would like to end his career at WrestleDream. Danielson said that All In is his sole focus.
- Danielson was interested in facing Zack Sabre Jr. again, saying he’d love to wrestle at the Tokyo Dome and there is no one he’d rather wrestle there than him.
- Bryan Danielson said he picked Final Countdown as a joke, mentioning he saw it on a 100 Worst Songs of All time list and illegally downloaded it on Napster. He had no idea when he picked it years ago it would be playing in front of 50,000 people.
- Dave Meltzer asked Danielson’s daughter Birdie if she wanted to visit Australia or Tokyo, teasing potential places for Danielson to wrestle. Birdie said she would like to.
Mariah May
- May read off a piece of paper, saying Toni Storm’s career was now dead, dying of natural causes because she’s naturally better than her in every way. May called Storm a “stupid, washed up t***.” She ended by saying a star was born today, and today AEW is officially All About Mariah. She then walked away without taking any questions.
Mercedes Mone
- Mone said at one point that the storylines in the women’s division were better than the men.
- She was asked about training at Mark Andrews’ new wrestling school, New Wave Academy. She said it was only ten minutes from the building, so she loved being able to go down and train.
- A person asked about her recent divorce and what advice she had for people in similar situations. Mone’s advice was to just follow your heart.
Hook
- Hook said that the idea of coming out to his father’s theme song was his own idea.
- When someone said that the FTW title was brought into the company as a joke, Tony Khan corrected him and explained the storyline that brought the title into the company.
- One person asked when he would like to go for the AEW World Championship. Hook said the sooner, the better.
Will Ospreay
- Regarding Ricochet, who made his debut on Sunday, Ospreay said he was interested in the match, but Ricochet would have to work for it. He referenced their match at the Best of the Super Juniors tournament eight years ago.
- When asked if he would like to work in Mexico, he said he didn’t think he’d last there, but his friends had given him positive reviews. Ospreay said that it was about time he “hopped on over” to Arena Mexico.
- Ospreay said he was a fan of the Assassin’s Creed game and thanked game developer Ubisoft for their involvement on his entrance, saying he was now an actual assassin.
Tony Khan
- When asked about Big Bill’s warm reception during All In week, Tony Khan said that it was something that can be leaned into.
- Regarding Daniel Garcia, Tony Khan said he wouldn’t get into specifics regarding his contract but it was a good sign that he was there at All In.
- Khan was asked about getting tax credits in Ohio and if they would be doing something similar there like in Arlington. Khan said he couldn’t comment on the tax credit, but did say they would be returning to Ohio in the future.
- Tony Khan went into detail when someone asked about AEW’s creative process. He said that around 27 people are involved, and repeatedly compared it to a football team and their coaches. It’s a lot of people contributing ideas and everyone puts something in. At the end of the day, he’s the one that has to decide and half of them end up not being used. He reiterated that pro wrestling was a sport.
- He mentioned some of the people involved, saying that Jennifer Pepperman works with Mercedes, but may work with other people. RJ City got involved in the process by knowing the All About Eve references in the Mariah May/Toni Storm storyline. Khan said that Jimmy Jacobs gets “so much s***” online but doesn’t put in as many ideas as people think he does. He also put people over like Christopher Daniels, Pat Buck, Sonjay Dutt, Jerry Lynn, and Sarah Stock.
- Khan also referenced booking Collision as of late. Without saying CM Punk’s name, Khan said that the show is easier to book than it was last year, and the locker room environment is a lot better.
- He also said that Sting and Bryan Danielson were two of the most unselfish people in the business. He said that the first time he’s ever cried in pro wrestling was tonight during Danielson’s scrum with Birdie.
- When asked about Nigel McGuiness’ status following his surprise in-ring return on Sunday, Khan said he would continue to do commentary. He noted that it was interesting that it was Christian Cage who attacked him after McGuiness spent so much time praising Cage as of late on commentary.
Subscriber exclusive: Bryan Alvarez’s AEW All In 2024 report
Bryan Alvarez’s live report from AEW All In 2024 is now available for subscribers.
AEW All In confirmed to return to London’s Wembley Stadium in 2026
AEW All In is now confirmed to be returning to London’s Wembley Stadium in 2026.
A lower-third graphic during Sunday’s broadcast showed as much, later followed up on by a post by the venue’s X account nearly 30 minutes after the show ended:
When AEW head Tony Khan first made the announcement about the annual pay-per-view heading to Texas, he said that All In would return to London but didn’t specifically say Wembley Stadium.
AEW will also return to the city for Forbidden Door which will be held in August for the first time ever and overseas for the first time ever. The venue has not been announced, but it assumed to be for one of the city’s indoor arenas instead.
As of this writing, attendance has not been publicly announced for this year’s All In but based on data from WrestleTix, distributed tickets were over 53,000. No live gate has been announced or teased by Khan either.