WWE Smackdown ratings experience dip with move to Syfy

Image: WWE

Last Friday’s WWE SmackDown averaged 1.042 million viewers on Syfy, down 28.6% from the previous week when airing on USA.

It’s the lowest reported viewership for the show since January 23, prior to when Nielsen adjusted their methodology for determining ratings via the Big Data + Panel reporting method.

SmackDown finished third on the cable charts with a 0.26 rating in the 18-49 demo, down 22.9% from the prior week which was the lowest rating in that category since the January 23 episode.

In addition to being moved from their regular network, the show went head-to-head with coverage of the Winter Olympics on NBC, USA and Peacock as well as the ESPN coverage of NBA All-Star weekend.

As compared to the same week in 2025 while airing on USA, overall viewership was down 26.7% while the 18-49 rating was down 39.5%.

Listed below are the last 11 weeks of overall viewership and 18-49 demo ratings for WWE Smackdown as well as the 10-week average in both categories. This week’s show was down 7.2% in overall viewers but even in 18-49 as compared to recent averages.

Date18-49Total viewers
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
1/16/20260.21968,000
1/23/20260.22943,000
1/30/20260.291,260,000
2/6/20260.351,459,000
2/13/20260.261,042,000
10-week average (through 2/6)0.261,123,100

WWE Raw remains in Netflix global top ten for second straight week

Image: WWE

The Monday, February 9 edition of WWE Raw kept the show in Netflix’s global top ten for the second straight week — the first time that has happened since mid-November 2025.

According to the streamer’s weekly TUDUM report, the episode did 2.9 million global views and 5.1 million global hours viewed worldwide. Both are down from the previous week’s 3.1 million global views and 5.8 million global hours viewed.

The show featured appearances from both CM Punk and AJ Lee in addition to Elimination Chamber qualifiers and a WWE World Tag Team title match.

It finished seventh globally and in the U.S., placing in the top ten of 17 countries worldwide. The runtime was listed as 1:43.

The November 10 and 17 editions were the last Raw episodes to place in the global top ten in consecutive weeks.

The leader for the week was The Lincoln Lawyer’s fourth season (9.6 million global views and 80.8 million global hours viewed).

Last reported 10 weeks of WWE Raw on Netflix viewership:

Episode dateGlobal ViewsGlobal Hours
February 9, 20262.9 million5.1 million
February 2, 20263.1 million5.8 million
January 19, 20262.5 million4.6 million
January 5, 20263.2 million5.9 million
December 8, 20252.5 million4.4 million
November 17, 20253.1 million5.8 million
November 10, 20252.8 million5.1 million
November 3, 20252.4 million5.2 million
October 27, 20252.3 million4.6 million
October 20, 20252.6 million5.1 million
Average for last 10 weeks of charted shows:2.74 million5.16 million

WWE NXT viewership up, best 18-49 demo rating in months

Tuesday night’s WWE NXT episode averaged 637,000 viewers on The CW, up 1.3 percent from last week. It’s the second-largest audience total for the show since December 9.

In the 18-49 demo, NXT drew a 0.12 rating. That’s up 50 percent from the prior week and ties the highest rating the show has done in that category since September 17.

The show faced heavy competition from the Winter Olympics on NBC & Peacock and finished 10th out of the 11 programs on English-language network television for the night.

As compared to the same week in 2025, NXT’s overall viewership was down 20.5 percent while the 18-49 rating was down 33.3 percent.

Listed below are the last 11 weeks of viewership numbers and 18-49 demo ratings for NXT, as well as the 10-week average in both categories. This week’s show was up 3.6 percent in viewers and 50 percent in 18-49 as compared to the recent averages.

WWE NXT ratings —

DateNXT 18-49NXT total viewers
12/2/20250.08532,000
12/9/20250.09647,000
12/16/20250.08607,000
12/23/20250.08602,000
12/30/20250.07604,000
1/6/20260.1627,000
1/13/20260.09618,000
1/20/20260.08608,000
1/27/20260.08674,000
2/3/20260.08629,000
2/10/20260.12637,000
*10 wk avg0.08614,800

WWE SmackDown ratings increase despite Olympics competition

Friday night’s WWE SmackDown episode averaged 1.459 million viewers on USA Network, up 15.8 percent from the previous week. This is the largest audience total reported for the show since September 5 of last year.

In the 18-49 demo, SmackDown drew a 0.35 rating. That’s up 20.7 percent from the prior week and ties the best rating the show has done in that category since September 19. The increases came despite the fact that SmackDown aired head-to-head with NBC’s coverage of the Winter Olympics opening ceremony, which had aired live earlier in the day on Peacock. The Olympics will cause SmackDown to move to Syfy both this week and next week due to USA Network’s coverage.

As compared to the same week in 2025, SmackDown’s overall viewership was down 3.2 percent while the 18-49 rating was down 27.1 percent

Listed below are the last 11 weeks of overall viewership numbers and 18-49 demo ratings for WWE Smackdown on the USA Network, as well as the 10 week average in both categories. This week’s show was up 24.5 percent in overall viewers and 40 percent in 18-49 as compared to the recent averages.

Note: Beginning the week of January 26, Nielsen once again modified its ratings reporting method which has resulted in marked increases for all televised wrestling shows on cable since then.

WWE SmackDown ratings —

Date18-49Total viewers
11/28/20250.281,142,000
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
1/16/20260.21968,000
1/23/20260.22943,000
1/30/20260.291,260,000
2/6/20260.351,459,000
10 week average0.251,091,400

WWE Raw returns to Netflix global top ten with strong showing

Image: WWE

The Monday, February 2 edition of WWE Raw on Netflix not only returned to their global top ten, but made it to the middle of the pack among tough competition.

The streaming giant reported the news as part of their weekly Tudum report as Raw tied for sixth overall in the world with 3.1 million global views and 5.8 million total global hours viewed. The listed runtime was 1:48.

The show was the fallout edition from the Royal Rumble and featured men’s Rumble winner Roman Reigns confronting CM Punk, a Gunther appearance after retiring AJ Styles, and Stephanie Vaquer defending the WWE Women’s World title against Raquel Rodriguez in a street fight.

It’s Raw’s first time in the global top ten since January 19, just the third time this calendar year, and the fourth since December 8, 2025, largely due to the extended power of the final season of Stranger Things and previous seasons.

The numbers were a sizable uptick from their last top ten ranking which was on January 19 (2.5 million global views and 4.6 million global hours viewed). It’s also the third time in the last 10 times they have appeared on the top ten in which they have had over three million global views.

The episode finished in the top ten in 16 countries.

For the second straight week, the first four episodes in the fourth season of Bridgerton led the pack with 23.4 million global views and 102.6 million global hours viewed, followed by the debut of the second season of The Lincoln Lawyer (9 million global views and 75.9 million global hours viewed). The first season of Animal Kingdom was the baseline at number ten with 2.8 million global views.

Last reported 10 weeks of WWE Raw on Netflix viewership:

Episode dateGlobal ViewsGlobal Hours
February 2, 20263.1 million5.8 million
January 19, 20262.5 million4.6 million
January 5, 20263.2 million5.9 million
December 8, 20252.5 million4.4 million
November 17, 20253.1 million5.8 million
November 10, 20252.8 million5.1 million
November 3, 20252.4 million5.2 million
October 27, 20252.3 million4.6 million
October 20, 20252.6 million5.1 million
October 13, 20252.4 million4.6 million
Average for last 10 weeks of charted shows:2.69 million5.11 million

WWE SmackDown viewership gets major jump after latest Nielsen changes

Image: WWE

Last Friday’s WWE SmackDown averaged 1.26 million viewers on USA, up 34% from the previous week and the highest reported audience for the show since September 19, 2025.

However, it’s important to note that effective January 26, Nielsen once again changed the way they are measuring viewership with the Big Data+Panel system and audience totals for all wrestling shows have seen a marked increase since then.

The Royal Rumble go-home edition of the show, SmackDown topped the cable charts with a 0.29 rating in the 18-49 demo, up 32% from last week’s reported number and tying the highest rating the show has done in that category since September 26, 2025.

As compared to the same week in 2025 when Nielsen was using the Panel only measurement system, overall viewership was down 20.2% while the 18-49 rating was down 43.1%.

Recent WWE SmackDown ratings & viewership

The following are the last 11 weeks of overall SmackDown viewership and 18-49 demo ratings as well as the 10-week average in both categories.

Date18-49Total viewers
11/21/20250.291,210,000
11/28/20250.281,142,000
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
1/16/20260.21968,000
1/23/20260.22943,000
1/29/20260.291,260,000
10-week average (through 1/23)0.251,086,400

WWE NXT draws best viewership since October

Tuesday night’s WWE NXT episode averaged 674,000 viewers on The CW, up 10.8 percent from last week. It’s the best audience total for the show since October 14 and is the second-highest viewership for NXT since Nielsen started using its new Big Data + Panel rating system.

In the 18-49 demo, NXT drew a 0.08 rating. That’s the same rating the show did last week and ties the lowest number for NXT in that category since December 30. It was the lowest ranked show on English-language network television both in total viewers and the key demo on Tuesday, though The CW generally has a lower profile than the other major broadcast networks.

As compared to the same week in 2025 (which used the old panel-only method), NXT’s overall viewership was down 18.5 percent while the 18-49 rating was down 57.9 percent.

Listed below are the last 11 weeks of viewership numbers and 18-49 demo ratings for NXT, as well as the 10-week average in both categories. This week’s show was up 11.3 percent in viewers but down 11.1 percent in 18-49 as compared to the recent averages.

WWE NXT ratings —

DateNXT 18-49NXT total viewers
11/18/20250.11650,000
11/25/20250.07562,000
12/2/20250.08532,000
12/9/20250.09647,000
12/16/20250.08607,000
12/23/20250.08602,000
12/30/20250.07604,000
1/6/20260.1627,000
1/13/20260.09618,000
1/20/20260.08608,000
1/27/20260.08674,000
*10 wk avg0.09605,700

WWE SmackDown viewership under one million viewers for third straight week

Image: WWE

Last Friday’s WWE SmackDown on USA averaged 943,000 viewers, down 2.6% from the previous week and the lowest audience for the show since Halloween of last year.

It’s also the third straight week the show has done under one million viewers which has never happened since the show’s inception.

The Friday, January 23 show averaged a 0.22 rating in the 18-49 demo, up 4.5% from the prior week but tying the third lowest rating the show has done since the Halloween episode. The episode topped the night’s cable charts in the key demo.

There was also more sports competition than usual. An NHL game aired head-to-head on ESPN and finished second on the cable charts with a 0.21 18-49 rating while college basketball on Fox also aired head-to-head and topped all television with a 0.37 average 18-49 rating.

As compared to the same week in 2025 when Nielsen was still using its previous reporting method, overall viewership was down 35.2% while the 18-49 rating was down 50%.

Listed below are the last 11 weeks of overall viewership and 18-49 demo ratings for WWE SmackDown on USA as well as the 10-week average in both categories.

Of note this week’s show was down 14.9% in overall viewers and 15.4% in 18-49 as compared to recent averages.

Date18-49Total viewers
11/14/20250.271,158,000
11/21/20250.291,210,000
11/28/20250.281,142,000
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
1/16/20260.21968,000
1/23/20260.22943,000
10-week average0.261,107,900

WWE Raw returns to Netflix global top ten as ‘Stranger Things’ fades

Image: WWE

WWE Raw returned to the Netflix global top ten for last week’s episode as the Vecna-like grip of Stranger Things begins its end.

Released via Netflix’s weekly Tudum report, the January 19 episode brought in 2.5 million global views worldwide with 4.6 million global hours viewed — good enough for the ninth spot on the list.

The show aired at 3 pm Eastern in the U.S. as it was held in Belfast, Ireland, headlined by CM Punk defending the WWE World Heavyweight title against Finn Balor.

The first three seasons of Stranger Things dropped off the list with the fourth season likely to disappear next week after 29 weeks in the top ten. The limited series His & Hers remained in the top spot with 17.2 million views and 75 million hours viewed.

Of note, the second season of WWE: Unreal did not make the global or U.S. top ten.

**********

It’s the first Raw episode to appear in the global top ten since the January 5 show and just the third overall since November 17. With global views, the January 19 episode was down 700,000 from January 5 and was identical to the December 8, 2025, episode. The global hours viewed were also down from January 5, but up from December 8.

The episode was in the top ten in six countries and had a listed runtime of 1:46.

The average for the last ten weeks of reported data have Raw averaging 2.62 million per episode with 5.01 million global hours viewed.

Last reported 10 weeks of WWE Raw on Netflix viewership:

Episode dateGlobal ViewsGlobal Hours
January 19, 20262.5 million4.6 million
January 5, 20263.2 million5.9 million
December 8, 20252.5 million4.4 million
November 17, 20253.1 million5.8 million
November 10, 20252.8 million5.1 million
November 3, 20252.4 million5.2 million
October 27, 20252.3 million4.6 million
October 20, 20252.6 million5.1 million
October 13, 20252.4 million4.6 million
October 6, 20252.4 million4.8 million
Average for last 10 weeks of charted shows:2.62 million5.01 million

WWE NXT ratings notes from last week

Last Tuesday’s WWE NXT averaged 608,000 viewers on The CW, down 1.6% from the previous week but was their third highest audience since December 9.

The January 20 episode also averaged a 0.08 rating in the 18-49 demo, down 11.1% from the prior week and tying the second lowest rating the show has done in that category since November 25.

They were last on all English language network television both in total viewers and the 18-49 rating.

As compared to the same week in 2025, when Nielsen was still using its previous ratings reporting system, overall viewership was down 25.1% while the 18-49 rating was down 63.6%.

WWE NXT ratings:

Listed below are the last 11 weeks of overall viewership and 18-49 demo ratings as well as the 10-week average in both categories. This past week’s show was up 1.3% in total viewers and even in 18-49 as compared to recent averages.

Date18-49 demoTotal viewers
11/11/20250.07554,000
11/18/20250.11650,000
11/25/20250.07562,000
12/2/20250.08532,000
12/9/20250.09647,000
12/16/20250.08607,000
12/23/20250.08602,000
12/30/20250.07604,000
1/6/20260.1627,000
1/13/20260.09618,000
1/20/20260.08608,000
*10 wk avg
*not including current week
0.08600,300

WWE SmackDown below one million viewers for second straight week

Last Friday’s episode of WWE SmackDown averaged 968,000 viewers on the USA Network, down 2.2% from the previous week. It’s the second lowest audience the show has done since moving back to the network in 2024.

SmackDown averaged a 0.21 rating in the 18-49 demo. The show finished second on the cable charts, trailing an NBA game on ESPN that averaged a 0.35 rating. They were also head to head with a college basketball game on FOX that averaged a 0.72 rating.

They were down 19.2% from the prior week and it was the lowest rating for the show in that category since Halloween night last year.

As compared to the same week in 2025, when Nielsen was still using their previous ratings reporting method, the overall viewership was down 31% while the 18-49 rating was down 50%.

Listed below are the last 11 weeks of overall viewership and 18-49 demo ratings for WWE SmackDown on the USA Network as well as the 10 week average in both categories. This week’ s show was down 14% in overall viewers and 19.2% in 18-49 as compared to recent averages.

Date18-49Total viewers
11/7/20250.261,141,000
11/14/20250.271,158,000
11/21/20250.291,210,000
11/28/20250.281,142,000
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
1/16/20260.21968,000
10 week average0.261,125,200

Dave Meltzer on TNA Impact AMC premiere and January 12 & 19 WWE Raw on Netflix numbers

Dave Meltzer has an article up now for subscribers detailing what he knows so far about numbers for TNA Impact’s premiere on AMC, as well as numbers for the January 12 and 19 editions of WWE Raw on Netflix.

Check it out here.

WWE NXT ratings down from New Year’s Evil

Tuesday night’s WWE NXT episode averaged 618,000 viewers on The CW, down 1.4 percent from last week’s New Year’s Evil special. This marks the second-highest audience total for the show since December 9.

In the 18-49 demo, NXT drew a 0.09 rating. That’s down 10 percent from last week but ties the second-highest rating the show has done in that category since November 18. Among English-language network programming for the night, NXT was the lowest-rated show, though The CW has a smaller profile than the other major networks.

As compared to the same week in 2025, when Nielsen was still using its panel-only reporting method, NXT’s overall viewership was down 20.7 percent while the 18-49 rating was down 47.1 percent.

Listed below are the last 11 weeks of viewership numbers and 18-49 ratings for NXT, as well as the 10-week average in both categories. This week’s episode was up 4.5 percent in overall viewers and 12.5 percent in 18-49 as compared to the recent averages.

WWE NXT ratings —

DateNXT 18-49NXT total viewers
11/4/20250.08528,000
11/11/20250.07554,000
11/18/20250.11650,000
11/25/20250.07562,000
12/2/20250.08532,000
12/9/20250.09647,000
12/16/20250.08607,000
12/23/20250.08602,000
12/30/20250.07604,000
1/6/20260.1627,000
1/13/20260.09618,000
*10 wk avg0.08591,300
*not including current week

WWE SmackDown drops below one million viewers

Friday night’s WWE SmackDown averaged 990,000 viewers on USA Network, down 15.7 percent from the prior week. This marks the lowest audience total for the show since Halloween night 2025.

The episode took place from Berlin, Germany and aired live on Netflix outside of the United States prior to the USA Network airing. It was headlined by a big title change with Drew McIntyre defeating Cody Rhodes in a Three Stages of Hell match to become the new WWE Champion.

In the 18-49 demo, the USA Network broadcast drew a 0.26 rating. That’s down 7.1 percent from the previous week and is the third-highest number the show has done in that category since November 28.

SmackDown went head-to-head with a College Football Playoff game on ESPN that topped all of television with a 3.86 rating in 18-49 and drew more than 17 million viewers. SmackDown was second on TV in the key demo during a night where the main English-language broadcast networks combined for less than nine million viewers overall.

As compared to the same week in 2025, when Nielsen was still using its old panel-only measurement system, SmackDown’s overall viewership was down 31.1 percent while the 18-49 rating was down 35 percent.

Listed below are the last 11 weeks of viewership numbers and 18-49 demo ratings for SmackDown, along with the 10-week average in both categories. This week’s show was down 11.6 percent in viewers but steady in 18-49 as compared to the recent averages.

WWE SmackDown ratings —

Date18-49Total viewers
10/31/20250.20933,000
11/7/20250.261,141,000
11/14/20250.271,158,000
11/21/20250.291,210,000
11/28/20250.281,142,000
12/5/20250.241,063,000
12/12/20250.261,240,000
12/19/20250.21995,000
12/26/20250.271,138,000
1/2/20260.281,175,000
1/9/20260.26990,000
10-week average0.261,119,500

Dave Meltzer on early January 12 WWE Raw viewership & released January 5 numbers

Image: WWE

Dave Meltzer has a subscriber-only post looking at the same day numbers for the January 12 WWE Raw from Germany in addition to analysis from last week’s Raw anniversary show and the metrics that were just released.

Click here to read (sub needed)